Quick Summary
Loyaltify Notifications allow you to automatically engage with customers based on their loyalty activity. Notifications can be sent when a balance changes or triggered by specific actions like birthdays or reward eligibility.
Overview
There are two types of notifications:
Default Notifications: Sent when a customer's loyalty points or stamps change.
Automatically Triggered Notifications: Custom messages based on specific conditions like location, tier, or birthdays.
How it Works
Notifications are triggered by customer actions and sent automatically. You can customize the message, trigger condition, and card type.
Default Notifications
Default notifications are system-generated messages that are automatically sent when a customer performs an action, such as earning points or redeeming points.
Automatically Triggered Notifications
Triggered when a customer meets a condition such as:
Earning a reward
Reaching a tier
Entering a specific location
Birthday
Each message can include reward points and optional expiration.
Real Example
🎉 "Happy birthday! Come and get your free coffee :)" Send personalized birthday rewards to encourage repeat visits and make customers feel appreciated.
Creating a Notification in Loyaltify
1. Select Card
Choose the loyalty card that notifications will be sent.
2. Select Notification Kind
The notification kind is always Automatically Triggered. Default notifications are predefined by the system and cannot be created manually.
Default Notification: For balance updates.
Automatically Triggered: For custom triggers.
3. Set a Trigger
Select the appropriate trigger condition. Loyaltify supports the following automatic notification triggers:
When customer’s points reach a certain amount
When customer is eligible for a reward
When customer’s tier changes
When customer’s birthday is today (optionally include reward points)
When a customer is near one of your branches and has a reward
When a customer is near one of your branches and has no reward
These triggers help personalize customer engagement and drive return visits.
Customer’s birthday
Tier upgrade
Reward eligibility
Customer near branch
4. Write a Message
Compose a personalized message that will be sent to the customer. You can include dynamic placeholders to tailor each message:
%earned_amount%– Points, balance or stamps earned%spent_amount%– Points, balance or stamps spent%total_amount%– Customer’s current balance%card_name%– The loyalty card name (e.g., Cashback - Silver)%discount_amount%– The discount value offered
Example: "You’ve earned %earned_amount% points! Your total is now %total_amount%. Keep going to unlock rewards!"
Edit or Delete Notifications
Use the pencil icon to edit or the trash icon to delete any existing notification.
Tips for Best Use
Use friendly, clear language
Highlight rewards and encourage visits
Personalize messages with placeholders
Keep messages short for better engagement